From 17 to 23 September 2024 comes back Milan Fashion Week, One of the most prestigious and anticipated fashion weeks on a global scale. Organized by the National Chamber for Italian Fashion, this event takes place twice a year: in February to present the fall/winter collections and in September for the spring/summer collections. Milan Fashion Week not only highlights the talent and creativity of Italian designers but also serves as a stage for established international stylists and promising emerging talents.
Milan Fashion Week is not only about fashion: is also a cultural showcase. The runways are held in iconic locations across the city, such as Castello Sforzesco, Vittorio Emanuele II Gallery or in modern spaces like the Museo del Novecento. This fusion between fashion and architecture enhances the artistic heritage of Milano, helping to promote the city’s image as a capital of creativity.
Among the scheduled events of Milan Design Week, we highlight the fashion shows of:
- Vivetta - September 20, 2 P.M.
- Gucci - September 20, 3 P.M.
- Missoni - September 20, 4 P.M.
- Sunnei - September 20, 5 P.M.
- Elisabetta Franchi - September 20, 6 P.M.
- Versace - September 20, 8 P.M.
- Ferrari - September 21, 9:30 A.M.
- Ermanno Scervino - September 21, 10:30 A.M.
- Ferragamo - September 21, 11:30 A.M.
- Dolce & Gabbana - September 21, 2:30 A.M.
- Diesel - September 21, 4 P.M.
- Laura Biagiotti - September 21, 6 P.M.
- Bottega Veneta - September 21, 8 P.M.
- Philipp Plein - September 21, 9 P.M.
- Andreadamo - September 22, 11 A.M.
- Francesca Liberatore - September 22, 3 P.M.
The week will be rich of events as CNMI Sustainable Fashion Awards, an award for sustainable fashion that will take place on September 22, and the Dolce & Gabbana Exhibition at Palazzo Reale open to the puiblic. Milan Fashion Week 2024 will finish in the virtual world with the digital runways such the one of Defaïence by Nicola Bacchilega.
The schedule can be viewed on the National Chamber for Italian Fashion website (cameramoda.it).
Milan Fashion Week: the coolest event in Tortona District
During Milan Fashion Week 2024, several events will take place in the Tortona District, home to the iconic venue Superstudio Più and one of the city’s most vibrant and creative neighborhoods for fashion and design, including:
- Superstudio Più - iconic venue, famous for major events as Superdesign Show or WHITE during the Milan Fashion Weeks
- Drogheria - an exhibition space located in Via Tortona, it will be one of the main showcases for fashion and design initiatives during the week
- Tortona Gallery - small space that will host events and exhibitions, perfect for emerging designers
- Spazio Ph14 - a showroom used for exhibitions and innovative brands fashion shows
- Opificio 31 - one of the exhibition space of Tortona District, will host events and presentations linked to Milan Fashion Week
Organizing fashion shows and showrooms in Milan
Milan Fashion Week showcases the result of months of detailed planning by each participating brand and company: organizing a fashion event in Milan, in fact, is anything but simple or ordinary.
That’s why Superstudio Events supports numerous fashion brands in the realization of their showrooms, events, and runway shows, offering not only venues perfectly suited to brand positioning, business objectives, and guest profiles, but also digital services , such as SMART PASS for attendee registration and access flow management.
Within the brands that have chosen Superstudio Events as the location for their Milan Fashion Week runways, are:
- FENDI, after captivating audiences with its June 2024 show amid mirrored columns and moving monoliths at Superstudio Maxi, it returns to the same venue for September’s Milan Fashion Week. Here, it will unveil its new collection, officially opening the fashion week.
- Sprayground, a renowned brand of travel bags and backpacks, will present its show during Milan Fashion Week at our venues to showcase the creativity and originality of its concept.
- WHITE Milano, an international content show dedicated to women’s prêt-à-porter fashion, which from September 19 to 22, 2024, will unveil the Spring-Summer 2025 collections of over 300 companies within prestigious venues, including the Superstudio Più.
Several renowned brand have already chosen the spaces of Superstudio Events for the realization of fashion shows and unique experiences, as Dsquared, Federico Cina, Andersson Bell, Dhruv Kapoor, Charles Jeffrey LOVERBOY.
