{"id":1119,"date":"2024-12-11T12:20:29","date_gmt":"2024-12-11T12:20:29","guid":{"rendered":"https:\/\/www.superstudioevents.com\/?post_type=notizie&#038;p=1119"},"modified":"2025-06-23T11:38:44","modified_gmt":"2025-06-23T11:38:44","slug":"come-ottenere-il-massimo-dal-tuo-evento-grazie-alla-tecnologia-digitale","status":"publish","type":"notizie","link":"https:\/\/www.superstudioevents.com\/en\/come-ottenere-il-massimo-dal-tuo-evento-grazie-alla-tecnologia-digitale\/","title":{"rendered":"How to get the most out of your event thanks to digital technology"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Events world is constantly changing and thanks to <strong>digital technologies<\/strong> is perfectly able to reach to every kind of needs. Nowadays <strong>doesn't exist a physical event without some form of digital support<\/strong>: from managing invitations, to engaging guests through cutting-edge technologies like virtual reality, to real-time live streaming\u2014plus all the tools that help keep a corporate event or conference alive even after it ends (social media, video content, online discussion groups, and more)... in short, almost every stage of an event is optimized or enhanced through digital technology.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is, for sure, a huge advantage but, at the same time, it could be difficult to manage so many proposals: in this article we'll see together <strong>the must-have digital technology<\/strong> to <strong>organize breathtaking and unforgettable events<\/strong>!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3 unmissable technologies for a top quality event<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Here are three essential technologies to make every event accessible, dynamic and succesful:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Attendee registration and access management<\/strong><\/li>\n\n\n\n<li><strong>Live streaming of physical events<\/strong><\/li>\n\n\n\n<li><strong>App to connect exhibitors and visitors (for fairs)<\/strong><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s see what they are and how to enable them, case by case.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Attendee registration and access management\u00a0<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">If you are thinking about organizing an in-person event, of any kind, you will need to <strong>you'll need to coordinate invitations, accreditations<\/strong> <strong>and access<\/strong> to the event itself. It may seem trivial, but it\u2019s actually one of the most important and demanding tasks\u2014and, above all, a powerful calling card for your guests.\nNothing is more frustrating than issues with the registration process or, worse, trouble getting into the event!\nOn top of that, an efficient registration system reminds attendees of where and when the event takes place, helping them avoid wrong addresses or being late.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For this reason is essential to dispose of an <strong>automatic service of attendee registration<\/strong> connected with an app for the<strong> access management through badge with QR code<\/strong>. It\u2019s no coincidence that at Superstudio Events these services are always included: we know just how delicate these phases of any event can be, and how essential it is to have digital technologies that help manage them effectively\u2014not only for the guests, but also for all the staff working behind the scenes.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Live streaming of physical events<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Popularized during the Covid era, event streaming has now become an integral part of many conferences, corporate conventions, and cultural events that aim to engage those who, for various reasons, can\u2019t attend in person\u2014but still don\u2019t want to miss out. However, organizing a live stream is often easier said than done: you need to have the right <strong>right<\/strong> <strong>tools (cameras, microphones) <\/strong>and of <strong>video technicians<\/strong>, it's often necessary <strong>to manage the streaming on more channels<\/strong> simultaneously (Instagram, TikTok, YouTube\u2026), responding to questions and comments in real time, and so on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In short, a live stream is a team effort that\u2019s best entrusted to professionals who will coordinate with the company\u2019s designated contacts. At Superstudio Events, streaming is one of the most comprehensive digital services available, as it includes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A <strong>dedicated platform<\/strong> for streaming in a<strong> virtual theater<\/strong> and a <strong>multistream software <\/strong>to capture a single lead on different social channels&nbsp;<\/li>\n\n\n\n<li>The <strong>Instant recording of the event<\/strong> for distribution across communication channels<\/li>\n\n\n\n<li>Analytics <strong>on views<\/strong> and attendee participation<\/li>\n\n\n\n<li><strong>Real-time<\/strong> chat<\/li>\n\n\n\n<li>Possibility to <strong>connect remote speakers via online meeting platforms<\/strong> such as Zoom, Microsoft Teams, Cisco Webex, and more<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">App to connect exhibitors and visitors (for fairs)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">An essential service for those who are organizing a commercial (such as a fair) or consulting event is to offer a tool that facilitates <strong>communication <\/strong>between organizers (or more specifically, exhibitors, in the case of a trade show) and visitors. This kind of opportunity can truly make the difference between a highly successful event and one that falls short.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That's why Superstudio Events have <strong>two mobile app<\/strong> to facilitate this kind of communication:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>The app to<strong> to collect visitors contacts<\/strong>, directly connect to the Superstudio Events accreditation system, allows for automated lead capture by scanning the attendee's access QR code\u2014eliminating the risk of losing contacts or manually transcribing business cards.<\/li>\n\n\n\n<li>The app to&nbsp; <strong>make visitor\/exhibitor interact<\/strong> acts as a true web space available to each exhibitor, accessible via QR code. With this app, it is possible to:<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Directly interact<\/strong> with exhibitors <strong>through<\/strong> Whatsapp and\/or social media links<\/li>\n\n\n\n<li><strong>Access the exhibitor\u2019s e-commerce platform <\/strong>and <strong>commercial contacts <\/strong>dell\u2019espositore<\/li>\n\n\n\n<li>View and download <strong>promotional materials<\/strong><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">The 3 Most Cutting-Edge Technologies to Amaze Your Event Guests<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We've already explored the digital tools that can streamline event organization, simplify remote participation, and improve communication among attendees.\n\nBut today <strong>innovation moves fast<\/strong> \u2014and it also allows you to wow your guests with special effects, while <strong>unlocking previously unimaginable possibilities<\/strong>, such as those offered by virtual reality. Let\u2019s take it step by step\u2026 here are three innovative technologies you can integrate into your physical events:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Virtual and Augmented Reality<\/strong><\/li>\n\n\n\n<li><strong>3D avatar and objects production<\/strong><\/li>\n\n\n\n<li><strong>Hologram creation<\/strong><\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Virtual and Augmented Reality<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">It may sound futuristic, but virtual reality is already a technology available to the events world today, allowing creativity to run free through the creation of <strong>virtual environments<\/strong> that can be particularly useful at trade shows\u2014for example, enabling exhibitors to showcase products still in the prototyping phase, display variants of items presented on-site, or visualize products in specific settings. That\u2019s exactly what we did using <strong>Superstudio Events\u2019 proprietary technology<\/strong> during the Superdesign Show at Milan Design Week: visitors were able to walk through fully furnished virtual rooms, get close to objects and furniture, and enjoy an <strong>immersive experience<\/strong> through virtual reality.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the field of virtual reality, Superstudio Events can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Create <strong>interactive virtual showrooms<\/strong> to <strong>engage with products <\/strong>and content from the exhibitor or event organizer<\/li>\n\n\n\n<li>Design <strong>high-quality visual aesthetics<\/strong> thanks to the combined expertise of our in-house IT solutions team\u2014specialized in fashion, art, and design\u2014and our qualified technical partners;<\/li>\n\n\n\n<li>Provide <strong>VR headsets<\/strong> for immersive experiences, allowing visitors to explore products in virtual settings or embark on entirely new experiential journeys;<\/li>\n\n\n\n<li>Develop <strong>augmented reality applications<\/strong>, enabling <strong>3D products <\/strong>to appear within real-world spaces, while also managing the full creative process and production of 3D content.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><br>3D avatar production<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Thanks to virtual reality, it\u2019s also possible to create digital avatars, for example of event speakers, <strong>by scanning a person\u2019s features<\/strong> and rendering them in 3D. This is a fun and creative use of 3D content production that is sure to surprise and entertain guests at any cutting-edge event!&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, at Superstudio\u2019s venues, there's an Ephoto Hyperscan system that can digitize people and objects, creating a perfect digital twin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Hologram creation<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Finally\u2014though no less intriguing\u2014is hologram production. Holograms are <strong>three-dimensional projections<\/strong> that allow attendees to interact in a direct, playful, and engaging way with parts of the event, bringing lifelike representations of people or objects into the physical space.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This technology is still rarely used, mainly because the more refined applications remain costly. However, we\u2019re beginning to see its first implementations in the events world\u2026 and it\u2019s certainly something that leaves people speechless!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019ve seen how technology offers countless applications in the events industry\u2014enabling you not only <strong>to make your event smoother, more seamless, and enjoyable for guests and speakers<\/strong> but also to foster interaction among participants and even create fun, original moments of entertainment.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you'd like to learn more and find the best solutions for your specific needs, get in touch with our consultants to explore all the services Superstudio Events offers to make your event truly unique!<\/p>","protected":false},"excerpt":{"rendered":"<p>Il mondo degli eventi \u00e8 in continua evoluzione e grazie alle tecnologie digitali \u00e8 ormai in grado di andare davvero incontro alle esigenze pi\u00f9 disparate. Al giorno d\u2019oggi, infatti, non esiste evento fisico che non sia in qualche modo supportato dal digitale: dalla gestione degli inviti, al coinvolgimento degli ospiti attraverso le tecnologie pi\u00f9 avveniristiche [&hellip;]<\/p>\n","protected":false},"featured_media":1120,"template":"","meta":{"_acf_changed":true},"categoria_notizie":[79],"data_notizia":[243],"class_list":["post-1119","notizie","type-notizie","status-publish","has-post-thumbnail","hentry","categoria_notizie-innovazione","data_notizia-243"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Come ottenere il massimo dal tuo evento grazie alla tecnologia digitale - Superstudio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.superstudioevents.com\/en\/come-ottenere-il-massimo-dal-tuo-evento-grazie-alla-tecnologia-digitale\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Come ottenere il massimo dal tuo evento grazie alla tecnologia digitale - Superstudio\" \/>\n<meta property=\"og:description\" content=\"Il mondo degli eventi \u00e8 in continua evoluzione e grazie alle tecnologie digitali \u00e8 ormai in grado di andare davvero incontro alle esigenze pi\u00f9 disparate. Al giorno d\u2019oggi, infatti, non esiste evento fisico che non sia in qualche modo supportato dal digitale: dalla gestione degli inviti, al coinvolgimento degli ospiti attraverso le tecnologie pi\u00f9 avveniristiche [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.superstudioevents.com\/en\/come-ottenere-il-massimo-dal-tuo-evento-grazie-alla-tecnologia-digitale\/\" \/>\n<meta property=\"og:site_name\" content=\"Superstudio\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-23T11:38:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.superstudioevents.com\/wp-content\/uploads\/2024\/12\/Oneplusone_ambraalessiph_137_01eedba229-scaled.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.superstudioevents.com\\\/en\\\/come-ottenere-il-massimo-dal-tuo-evento-grazie-alla-tecnologia-digitale\\\/\",\"url\":\"https:\\\/\\\/www.superstudioevents.com\\\/en\\\/come-ottenere-il-massimo-dal-tuo-evento-grazie-alla-tecnologia-digitale\\\/\",\"name\":\"Come ottenere il massimo dal tuo evento grazie alla tecnologia digitale - 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